Changes for page Simple sentences

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2	2	This helps:
3	3
4	4	* **people in a hurry** – simply written content is easier to scan and absorb instantly
5		-* **people who are stressed** – if you're anxious you find it harder to comprehend things
6		-* **people who are multi-tasking** – if you're holding a baby or a running business your attention's divided
7		-* **cognitive impairments** – easy to understand words and sentences carry less cognitive load
	5	+* **cognitive impairments** – easy to understand words and sentences need less cognition
8	8	* **visual impairments** – short and simple sentences convey meaning in a smaller visual field
9	9	* **motor impairments** – it's less tiring when you can understand what you read quickly
10		-
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12		-== ==
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14	14	== Guidelines ==
15	15
16	16	[[Plain English>>Plain English||anchor="pe"]]
17	17
18		-[[Simple sentences>>||anchor="ssl"]]
	14	+[[Simple sentences >> ||anchor="ssl"]]
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20		-[[Specialist terms>>||anchor="st"]]
	16	+[[Specialist terms>>Specialist terms||anchor="st"]]
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22	22	[[Medicine, money and law>>doc:.Medical.WebHome]]
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24	24	(% class="wikigeneratedid" %)
25	25	[[Words to avoid>>doc:.Words to avoid.WebHome]]
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27		-
28	28	----
29	29
30		-== ==
31		-
32	32	== {{id name="pe"/}}Plain English ==
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34	34	Make content clear and understandable, to open the web up for users with different literacy levels and access challenges.
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65	65	What is 'plain' for one person may not be for someone else.
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67	67
68		-== Usability evidence: plain English ==
	61	+== Usability evidence for plain English ==
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70	70	[[Guideline 3.1 Readable: Make text content readable and understandable.>>url:https://www.w3.org/TR/UNDERSTANDING-WCAG20/meaning-supplements.html]], Web Content Accessibility Guidelines (WCAG) 2.0, 2008.
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83	83
84	84	[[Plain language entry>>url:https://en.m.wikipedia.org/wiki/Plain_language]], Wikipedia, last updated 2018
85	85
86		-
87	87	----
88	88
89		-== ==
90		-
91	91	== {{id name="ssl"/}}Simple sentences ==
92	92
	83	+
93	93	=== 1. Make your average sentence 15 words long. ===
94	94
95		-The maximum sentence length for a good level of comprehension is 25 words. Split long sentences up into 2 or 3, or use bullet points.
	86	+The maximum sentence length we would recommend for easy comprehension is 25 words.
96	96
97		-Oxford Guide to plain English, GOV.UK and linguists agree 15 word sentences are fine but above 40 words is hard to understand.
	88	+You can split longer sentences up into 2 or 3 or restructure the content with bullet points to make meaning clearer for users.
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99	99
100		-=== 2. Avoid complex sentence structures. ===
	91	+== 2. Avoid complex sentence structures. ==
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102	102	They are less easy to comprehend quickly. Understanding them requires more cognitive effort than simple sentences.
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112	112	>"The fox, which was red, over the gate jumped." – harder to understand
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114	114
115		-== Usability evidence: simple sentences ==
	106	+== Usability evidence for simple sentences ==
116	116
117		-Oxford Guide to plain English
	108	+"People with some learning disabilities read letter for letter – they do not bounce around like other users. They also cannot fully understand a sentence if it’s too long. People with moderate learning disabilities can understand sentences of 5 to 8 words without difficulty. By using common words we can help all users understand sentences of around 25 words." GOV.UK
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119		-Jyoti Sanyal 'Indlish'
	110	+The Oxford Guide to Plain English recommends 15–20 words per sentence. It also says: "…if you regularly exceed 40 words, you’ll certainly weary and deter your readers."
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121		-Author Ann Wylie
	112	+Jyoti Sanyal, author of 'Indlish' said: "Based on several studies, press associations in the USA have laid down a readability table. Their survey shows readers find sentences of 8 words or less very easy to read; 11 words, easy; 14 words fairly easy; 17 words standard; 21 words fairly difficult; 25 words difficult and 29 words or more, very difficult."
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	114	+Author Ann Wylie said: "When the average sentence length in a piece was fewer than 8 words long, readers understood 100% of the story. At 14 words, they could comprehend more than 90% of the information. But move up to 43-word sentences and comprehension dropped below 10 percent."
	115	+
123	123	[[Writing for GOV.UK>>url:https://www.gov.uk/guidance/content-design/writing-for-gov-uk]], UK Government website
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125	125	[['Sentence length: why 25 words is our limit'>>url:https://insidegovuk.blog.gov.uk/2014/08/04/sentence-length-why-25-words-is-our-limit/]], Inside GOV.UK, UK Government blog, 2014
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161	161	[[The Crystal Mark standard>>url:http://www.plainenglish.co.uk/services/crystal-mark/7-the-crystal-mark-standard.html]] Plain English Campaign, undated
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163		-
164	164	----
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166		-== ==
	158	+== {{id name="st"/}}Specialist terms: explain them ==
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168		-== {{id name="st"/}}Specialist terms ==
169		-
170	170	(% class="wikigeneratedid" %)
171	171	Make specialist content comprehensible by non-experts.
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173	173
174		-=== 1. Explain specialist terms: anybody can access your content. ===
	164	+=== 1. Remember that anybody can access your content. ===
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176	176	Assuming who your audience is, and that they'll understand the technical terms you use, are common misconceptions.
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193	193
194	194	>Example:
195	195	>
196		->"It is a Palladian style stone building, and contains a number of splendid paintings and much fine wood-carving." – original sentence (source [[yourdictionary.com>>url:http://sentence.yourdictionary.com/palladian]]).
	186	+>"It is a Palladian style stone building, and contains a number of splendid paintings and much fine wood-carving." – original sentence.
197	197	>
198	198	>"It is a [[Palladian style>>url:http://www.vam.ac.uk/content/articles/s/style-guide-palladianism/]] stone building, and contains a number of splendid paintings and much fine wood-carving." – with link to a definition.
199		->
200	200	> "It is a Palladian style stone building and contains a number of splendid paintings and much fine wood-carving. Palladian style architecture features include columns, symmetry and decorative arches." – with explanatory definition.
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202	202
203		-== Usability evidence: specialist terms ==
	192	+== Usability evidence for explaining specialist terms ==
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205	205	[['Writing Digital Copy for Domain Experts'>>url:https://www.nngroup.com/articles/writing-domain-experts/]], Nielson Norman Group, 2017
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215	215	[['Technical Writing Need Not Be Abstruse—Use Plain Language for Maximum Impact'>>url:https://digital.gov/2015/10/23/technical-writing-need-not-be-abstruse-use-plain-language-for-maximum-impact/#]], Colleen Blessing, 2015
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217	217	[['The Facets of the General Public as Audience'>>url:https://www.dropbox.com/s/2u2cybl7c57u0tr/AudienceIssues.pdf?dl=0]] Cheryl Stephens and Mariah Stufflebeam, 2017
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220		-----
	208	+(% class="wikigeneratedid" %)
	209	+We generated the [[before sentence about an architecture term>>url:http://sentence.yourdictionary.com/palladian]] from yourdictionary.com and applied our recommendations.
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	211	+
222	222	(% class="wikigeneratedid" %)
223	223	Here's some sector specific guidance for [[medicine, money and law>>doc:.Medical.WebHome]].
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