Wiki source code of Ampersands
Version 1.11 by Lizzie Bruce on 2019/03/15 21:24
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1 | (% class="box" %) | ||
2 | ((( | ||
3 | Following this helps: | ||
4 | |||
5 | * **people with low English fluency** – you're more likely to know the word "and" than a symbol | ||
6 | * **cognitive impairments** – spelled out words take less mental effort to understand | ||
7 | * **visual impairments** – text to speech users might experience a glitch with poorly coded ampersands | ||
8 | ))) | ||
9 | |||
10 | |||
11 | == Guidance == | ||
12 | |||
13 | Some screen reading, text to speech applications need the ampersand sign to be coded in a different way in HTML. You may not have control over that. | ||
14 | |||
15 | The symbol can be a distractor, as it's taller than letters and an unusual shape. | ||
16 | |||
17 | Some users will not understand what it means. | ||
18 | |||
19 | |||
20 | [[1. Use "and" not the ampersand sign "&">>doc:||anchor="#1"]] | ||
21 | |||
22 | [[Usability evidence>>doc:||anchor="#UEAMP"]] | ||
23 | |||
24 | |||
25 | ---- | ||
26 | |||
27 | == {{id name="#1"/}}1. Use "and" not the ampersand sign "&" == | ||
28 | |||
29 | Always, except for: | ||
30 | |||
31 | * academic references: Brown, G & Smith, P, 2005 | ||
32 | * company name as it appears on the Companies House register | ||
33 | * descriptions of logo images, for example "M&S logo" | ||
34 | |||
35 | == | ||
36 | {{id name="#UEAMP"/}}Usability evidence == | ||
37 | |||
38 | [[GOV.UK Style Guide A to Z>>url:https://www.gov.uk/guidance/style-guide/a-to-z-of-gov-uk-style]] UK Government website | ||
39 | |||
40 | [["What is preferred to use in alt text “&” or “&” for screenreader users?">>url:https://stackoverflow.com/questions/2598856/what-is-prefered-to-use-in-alt-text-or-amp-for-screenreader-users]], 2010 | ||
41 | |||
42 | [['What Character Was Removed From The Alphabet?'>>url:https://www.dictionary.com/e/ampersand/]] 2011 | ||
43 | |||
44 | [['Why Don’t Screen Readers Always Read What’s on the Screen? Part 1: Punctuation and Typographic Symbols'>>url:https://www.deque.com/blog/dont-screen-readers-read-whats-screen-part-1-punctuation-typographic-symbols/]], 2014 | ||
45 | |||
46 | [[Etymonline entry on ampersand>>url:https://www.etymonline.com/word/ampersand]], 2017 | ||
47 | |||
48 | [['Punctuation & Grammar: Bridging the Gap Between UX and Copywriting'>>url:https://sympli.io/blog/2017/06/14/punctuation-grammar-bridging-the-gap-between-ux-and-copywriting/]] 2017 | ||
49 | |||
50 | [['Analyzing the Ampersand: When to use “and” versus “&” in UX writing.'>>url:https://medium.com/bpxl-craft/analyzing-the-ampersand-d0dc0daf81f3]] 2018 | ||
51 | |||
52 | [[Ampersands>>url:http://www.oed.com/view/Entry/6610#eid5001959]], Oxford English Dictionary. Needs subscription | ||
53 | \\ | ||
54 | |||
55 | (% class="box" %) | ||
56 | ((( | ||
57 | See also: | ||
58 | \\[[Capital letters>>doc:Punctuation and abbreviating.Capitals.WebHome]] | ||
59 | |||
60 | [[Links>>doc:User centred design.Links.WebHome]] | ||
61 | |||
62 | [[Headings and titles>>doc:User centred design.Page titles and headings.WebHome]] | ||
63 | ))) |